Privacy Policy

1. Information We Collect

We may collect personal information that you provide directly to us when using our store, including:

• Full name and contact details
• Email address and phone number
• Billing address and shipping address
• Order history, purchases, and transaction details
• Account credentials and customer support communications
• Any additional information voluntarily submitted to us

Automatic & Technical Collection: When you browse our website, we automatically collect technical data such as your IP address, browser type, device information, operating system, pages viewed, activity patterns, referring URLs, and cookie data.

2. Why We Collect and Use Your Information

We process your personal information for lawful and legitimate business purposes, including:

• Processing, fulfilling, and delivering your purchases
• Processing payments, refunds, returns, and cancellations
• Providing responsive customer support and order status updates
• Operating, maintaining, securing, and optimizing our store website
• Analyzing visitor trends to improve our product range and site performance
• Detecting, preventing, and investigating fraud, security incidents, or misuse
• Maintaining necessary accounting, tax, and transaction records
• Sending promotional communications where consent has been granted or permitted by law
• Complying with applicable legal and regulatory obligations

3. How We Collect Your Information

Information is gathered through several touchpoints:

• Details provided during checkout and order placement
• Contact, support, and account registration forms
• Direct email, phone, or messaging communications
• Automated tracking via cookies, analytics, and server logs
• Trusted service partners (e.g., payment gateways, courier providers)

4. Payment Processing

Payments placed on our store are processed securely by PCI-compliant third-party payment service providers.

Sensitive Financial Credentials: CASKIN does not directly collect, view, or store complete credit/debit card numbers, banking credentials, or UPI passwords. All sensitive payment data is handled securely and directly by our authorized payment gateways under their respective privacy practices.

We receive only necessary order verification details, such as transaction IDs, order amounts, payment status, and confirmation notifications.

5. Cookies and Tracking Technologies

We utilize cookies and similar pixel tags to enable core site functionality, remember user preferences, analyze site traffic, and measure marketing effectiveness.

Categories of Cookies We Use:

• Essential Cookies: Critical for storefront navigation, cart memory, and checkout processing.
• Preference Cookies: Store choices such as currency or region.
• Analytics Cookies: Help us analyze visitor interaction and optimize site speed and performance.
• Marketing Cookies: Measure the efficiency of advertising campaigns across search and social channels.

You can manage or disable cookies at any time via your internet browser settings. Note that disabling certain cookies may impact store functionality or performance.

6. Analytics and Advertising Services

CASKIN works with third-party performance analytics and advertising partners to understand site engagement and deliver relevant marketing.

These tools may include platforms provided by Google (such as Google Analytics, Google Ads, Google Merchant Center, and related conversion tracking features). These partners use cookies, IP addresses, and interaction data to analyze traffic, view products, track checkouts, and evaluate ad effectiveness.

7. How We Share Your Information

We do not sell your personal information for monetary value. We share data only with essential operational service providers, including:

• Shipping, logistics, and courier partners to fulfill your deliveries
• Secure payment processing gateways
• E-commerce hosting, server infrastructure, and IT security partners
• Analytics and advertising platforms (including Google)
• Professional legal, accounting, and audit advisers

We may also disclose information when required by valid court orders, law enforcement requests, regulatory compliance, or business restructuring/mergers.

8. Data Security and Retention

Security Measures: We employ administrative, technical, and physical safeguards designed to protect personal data from unauthorized access, loss, or alteration. Access is restricted exclusively to authorized personnel and vendors with a verified business need.

Retention Period: We store personal information only as long as necessary to fulfill order requirements, resolve disputes, prevent fraud, and comply with statutory tax, accounting, and legal obligations. Once no longer required, data is securely deleted or anonymized.

9. Your Rights and Choices

Depending on applicable law, you have specific rights regarding your personal data:

• Access & Correction: Request a copy of the personal data we hold or ask us to rectify inaccurate information.
• Deletion: Request erasure of your personal details, subject to statutory record-keeping rules.
• Marketing Opt-Out: Unsubscribe from promotional emails at any time via the link in the email or by contacting us. (Transactional communications like order updates will still be sent).

To exercise your privacy choices, email us directly at malhotravaasu2@gmail.com.

10. Children’s Privacy & Legal Compliance

Our store is intended for a general audience. We do not knowingly collect personal data from children without lawful parental or guardian consent where required by applicable laws.

Regulatory Framework: CASKIN handles personal data in accordance with applicable privacy laws in India, including principles under the Digital Personal Data Protection Act, 2023 (DPDP Act) and related regulations.